WINDOW ROCK, Ariz. — The First Annual Navajo Nation Film Festival took place on Sept. 5-6, during the Navajo Nation Fair, showcasing the exceptional talent of nine Navajo filmmakers. Hosted at the Navajo Nation Museum and RGR Theatre, the festival ran from 3 pm to 7 pm each day, offering audiences a unique opportunity to experience Navajo storytelling through the power of film—most of it presented in the Navajo language.
One of the films from the festival was Are You Serious, a 23-minute narrative directed, written, and produced by first-time Navajo filmmaker George R. Joe. The film captivated audiences with its deep exploration of cultural reaffirmation and self-discovery, following the story of Dugasse Smith, a light-skinned, half-white Navajo man who returns to his roots to revive his late grandmother’s café. Through his journey, Smith reconnects with his Navajo heritage, gaining the trust of his community and rediscovering his identity.
Joe’s film, composed of nearly 95% Navajo language dialogue, was part of a project funded by the Navajo Nation Film Office.
"This project is significant not just for me, but for our entire community," Joe said. "Using film to revitalize and preserve the Navajo language is something I’ve always wanted to do, and I’m proud of what we accomplished.”
Joe, who also served as a Navajo language consultant for AMC’s Dark Winds' Season 2, brings over 25 years of experience in media affairs, marketing, and publishing. His extensive work with Navajo culture includes his role as founder of NavajoGuide.com, a travel website and app promoting Navajo heritage.
James Bilagody, who portrayed Hastiin Gah, the tough and traditional Navajo elder, brought his years of experience to the role. Bilagody, a renowned Navajo recording artist, actor, and advocate, has played notable roles in Indigenous films such as The Blue Gap Boyz and Legends from the Sky, and his involvement in the Navajo-language dub of Star Wars: Episode IV – A New Hope remains a hallmark of his career.
The lead role of Smith was played by Dustyn Horse, a fluent Navajo speaker and actor from Sweetwater, Ariz. Horse has appeared in productions like Kevin Costner’s Horizon: An American Saga and Sydney Freeland’s REZBALL.
Valerie Saunders, who portrayed a tourist in the film, also brought her wide-ranging talents to the screen. With an extensive career in theater, television, and film, Saunders has captivated audiences across the country, including performances with the Eagles and on the set of Tombstone. She continues to work as a screenwriter and performer, drawing on her rich experience to create impactful stories.
The First Annual Navajo Nation Film Festival was a resounding success, celebrating the creativity and cultural pride of Navajo filmmakers and their dedication to preserving the Navajo language through cinema. The event drew large audiences who were moved by the authentic and powerful stories told through the voices of their own community.